A few hours ago, Google announced the release of their official WordPress plugin for WordPress – Site Kit. The tool gives you detailed access to information such as how users interact with your website, how to improve and monetize your website content, as well as data from various other Google tools.
Who can use Site Kit
The plug is especially useful for website owners to gain deeper understanding of how their website works and what to do next in order to improve its functionality and user experience. As a site owner you can:
- With the help of the Search Console verify site ownership without the need of a code snippet on your site.
- Easily access Google statistics without leaving your dashboard, saving you precious time.
- Make fast decisions with the help of one multifunctional dashboard combining Google Analytics, Search Console, AdSence and PageSpeed Insights.
- Install and manage Google products with a few clicks without source code editing.
If you are part of an agency or a developer working on WordPress sites:
- You can save yourself the need to compile data from multiple products for clients. They now have easy access to the dashboard with detailed insights from Google.
- Your customers will receive the latest recommended practices from Google tools - the website’s performance and improvement recommendations come directly from Google.
- Only relevant people have access to the data as Site Kit provides roles and permissions which help you manage access and information.
If you are a plugin or hosting provider, Site Kit with help you access key Google tools and metrics.
- Your clients can set up Google tools without the need to edit the source code.
- You can get stats directly from the plugin dashboard and display them on your platform’s UI.
Getting started
You can install the Site Kit plugin directly from the WordPress directory. This is how you can get the most out of the tool:
- Review your dashboard at least once a week to check for any changes in your users’ behavior. Are people reaching your site from new places?
- Check each individual page report and keep track of how your new posts are doing.
- Compere the best performing pages to other posts and analyze what product or service visitors find most interesting.
- Try to vary the received insights by using new Google Services such as Analytics and Page Speed Insights. This will help you see whether the page speed affects in any way the bounce rate.
Why do you need Site Kit?
The data provided from all Google tools displayed on one place will help you follow users’ behavior on your website, follow or discover new trends on social media, get more engagement from your customer and improve their experience with your business.
How to install the Site Kit plugin
The plugin is available through the official WordPress repository so all you need to do is simply navigate to your site’s backend -> plugins -> add new, and on the search bar type “site kit”. Another way of installing the plugin is by downloading the plugin from wordpress.org: https://wordpress.org/plugins/google-site-kit/and upload it to your site’s admin area.
As always, if you need help installing the plugin or configuring it, let us know. We can help.
